In an effort to create world class events that equal its world championship race, Ironman hired Ryah Creative Group to produce it’s welcome dinner and awards dinner for the 70.3 World Championship in Clearwater, Florida. 3,500 athletes and volunteers gathered on Sand Key Beach for these scenic outdoor events. Taking advantage of the blank canvas the beach has to offer, Ryah Creative Group developed a creative design that offered tremendous branding opportunities, exceptional outdoor staging, and exciting production elements. As a result, attendees from all across the globe had the type of world class experience for which Ironman is known.
Imagine 1000 screaming fans complete with signs and painted faces rooting for their team. That may sound like the Student Bowl because that’s exactly the environment Ryah Creative Group creates every year for Essilor of America. Essilor uses the Optometry Student Bowl to promote it’s Varilux lens produce to Optometry Students throughout North America and asked Ryah Creative Group to make the event unforgettable. As a result, Ryah Creative Group redesigned the event to include opening sequences, player introductions, a themed party, and entertainment that is reminiscent of professional football’s biggest game. As a result of these efforts, the Varilux Optometry Student Bowl is the highlight of the American Optometric Association’s annual meeting which is a tremendous benefit to Essilor’s marketing efforts.
For three years straight, Riviera Yachts released six new yachts to the American market. Choosing the Miami Boat Show, which is the largest boat show in the world, to launch these new products, this Australian yacht builder needed to create a mind-blowing event and an over-all branding experience that would attract media and buyers. Ryah Creative Group was chosen to partner with Riviera to brand it’s hotel and produce two event based on the creative design and management skills of it’s team. The project, which included a laser show, on-water staging, and a lighting extravaganza at three different properties produced exceptional results for the client. Riviera sold more than twice the number of yachts it had hoped for and subsequently is partnering with Ryah Creative Group on multiple events at key boating shows
Incentive trips are designed to create unforgettable experiences for top performers in a given company. When Credit Suisse took it’s best North American Relationship Managers to Jamaica for 3 days of business and fun, it turned to Ryah Creative Group to produce the event and create a DVD that would capture memories and serve as an incentive for future attendees. Ryah Creative Group’s team provided all the audio/visual services and video production services for this event. At the awards banquet on the final night, Ryah Creative Group played a seven minute event highlight video, then created DVD copies of the video and had them in attendees hands before they woke the next morning.